Digital Marketing Blog

Practical "how to" Articles and Guides to improve your digital marketing


Utilising LinkedIn for Trade Shows

It wasn’t long ago when an attractive sign and graphics, some demos and some great team were all that was...

The Best Time To Post On Social Media

As a digital marketer, at some point during your social media planning, you have most likely asked Google, ‘when is...

What Search Engines Want In SEO

Whereas many of the other advertising strategies are rather short lived and don’t benefit you beyond the handful of visitors...

A Beginner’s Guide to Google Analytics

Google Analytics is a free web analytics service offered by Google that tracks and reports website traffic. It launched in...

Best Practices for Brand Mentions

Brand mentions are the new links that sit alongside backlinks, both playing a huge role as a ranking factors in...

Having The Best Engine Doesn’t Make Them The Fastest On The Race Track

To be consistently competitive in a motor race you must have one of (if not the) best engines. Having a book,...

How To Plan A Paid Social Media Campaign

GlobalWebIndex recently reported that 93% of internet users have at least one social media account – here lies a wonderful...

7 Techniques For Writing Compelling Email Copy

No matter how fancy your marketing emails look, if they are lacking of well-written content, your subscribers will stop opening,...

The Art of Storytelling In Content Marketing

Storytelling is an ancient art and its principals are used across many domains, yet in marketing and communication in business...