Digital Marketing Blog

Practical "how to" Articles and Guides to improve your digital marketing


CRMs – Everything You Need To Know

Customer relationship management (CRM) is a term that refers to practices, strategies and technologies that companies use to manage and...

The Do’s and Don’ts of Using Facebook for Business

Facebook continues to be one of the best social networks to set up camp as a business – with 1.19...

Planning and Creating the Perfect Landing Page

Landing pages can make or break your digital marketing. Too many marketers put all their efforts into creating beautiful landing...

Using Social Listening For Content Marketing

Social media marketing is poised for another huge year of growth. Magna part of IPG Mediabrands,  predicts investment in social...

Why Relationships Are Key In Digital Marketing

The client relationships you build in your business should play a key role with your overall digital marketing strategy and...

The Importance Growing An Email List With Engaged Subscribers

Back in the day, the key role for marketers was to grow large lists – in theory, the bigger the...

Optimising Your Website for Audio Search

The voice-search enabled digital assistants of the world such as Apple’s Siri, Microsoft’s Cortana and Amazon’s Alexa and Google Assistant...

Getting to Know Your Online Audience

The first step in any shift to the Internet is getting to know who exactly you’re marketing too. After all,...

Effective Use Of Abandonment Emails in eCommerce

Recent research shows that nearly 74% of retail shoppers will abandon a purchase after adding an item to their online...